Just The Markets

Macro Weather for Stock Pickers: Economic Data and Stocks · Lesson 2 of the course

Interest Rates, Inflation and What They Do to Stock Valuations

Interest rates and stock valuations are tied by the discount rate. One point on that rate took a sixth off a hypothetical company's value, and more off the faster growers.

AI-assisted, reviewed by the Just The Markets human editor: Beth Rue → About 13 minutes Published

  1. 01The Economic Releases That Move Markets
  2. 02Interest Rates, Inflation and What They Do to Stock Valuations
  3. 03Jobs, Spending and PMI: Economic Data That Reaches Earnings
  4. 04A Macro Checklist for Stocks: The Dollar, Credit and Rates

In this lesson you will learn to

  • Explain how bond yields and inflation feed the discount rate investors apply to stocks
  • Value a steady business with the perpetual growth formula and redo it at a new rate
  • Explain why long-duration growth stocks lose more from the same rate change

Take a hypothetical company that will produce 100 in cash next year, grows that cash 3% a year forever, and is priced by investors who want an 8% return. It’s worth 2,000. Raise the required return to 9% and the same company, with the same cash and the same growth, is worth about 1,667, even though nothing in its business has changed at all.

Why rates sit inside every valuation

A share is a claim on cash the company will produce in the years ahead. Money due later is worth less than money in hand. The discount rate says how much less.

Investors build that rate from the yield on government bonds, the safe alternative, plus an extra return for carrying stock risk. Higher yields lift the base. The discount rate follows. Inflation arrives through the same door: hot inflation readings push expected central bank rates higher, bond yields rise, and the rate applied to every stock on the market rises with them, which is how a company with perfectly healthy sales can see its shares fall on an inflation report that has nothing to do with it.

The perpetual growth formula

The simplest model that shows the effect is the perpetual growth formula, also called the Gordon growth model. To get the value, take next year’s cash flow and divide it by how far the discount rate sits above the growth rate. It assumes one steady growth rate forever.

No real company does that. The simplicity helps anyway, because it strips out everything except the rate.

One percentage point on the rate took a sixth off the value. The reason sits in the denominator. With growth fixed at 3%, the gap between the discount rate and growth went from 5 points to 6, so the value shrank to five sixths of what it was.

Long-duration stocks feel it most

Now run the same one-point change on companies growing at different speeds.

The faster the growth, the more of the value sits in cash flows far in the future. Those distant flows are the ones a higher rate shrinks hardest. Traders borrow a bond term for this and call it duration: a company whose payoff is mostly years away behaves like a long-dated bond, and a young growth company with little cash today sits at the far end of that scale while a mature business paying steady cash now sits near the front.

So one rate headline can knock a young growth stock hard. A mature business with steady cash moves less.

What changes on your screen

On a quote page, the effect shows up in the multiple. In the example, 2,000 on a cash flow of 100 is a price of 20 times cash flow; at 1,667 it’s about 16.7 times. The company didn’t get worse. Investors simply pay less for each unit of its cash.

So when a multiple shrinks during a rate rise, ask one thing. Did the forecasts change, or only the rate? The entry on earnings yield shows one quick way to line a stock’s earnings up against a bond yield, and a reverse DCF turns the same formula around to ask what growth the current price already assumes.

Where the effect stops holding

The one-point sum holds everything else still, and markets never do. Rates often rise because demand is strong, and strong demand can push profit forecasts up at the same time, so the higher discount rate lands on bigger cash flows. The effect bites hardest when rates rise and growth hopes stay flat, and it falls hardest on the stocks where most of the value is in terminal value, the long tail beyond any forecast.

The economics hub collects more on rates. Rates are only half of the picture, though, and the next lesson follows jobs, spending and PMI data into earnings, the channel that works through the cash flow itself.

Check your understanding

Lesson quiz

  1. 1Next year's cash flow is 50, growth is 2% a year and the discount rate is 7%. What is the value?
    Show the answer

    B: 1,000. Value is 50 divided by the gap between 7% and 2%, so 50 / 0.05 = 1,000. The other answers divide by the discount rate alone or by the growth rate alone.

  2. 2The discount rate rises one point. In the perpetual growth formula, which company loses the largest share of its value?
    Show the answer

    C: One growing 5% a year. Faster growth leaves a smaller gap between discount rate and growth, so the same one-point rise widens that gap by more in relative terms and cuts the value harder.

  3. 3A stock's multiple shrinks after a rise in bond yields while analysts' forecasts stay the same. What changed?
    Show the answer

    A: The discount rate investors apply. With forecasts unchanged, the only input that moved is the rate used to discount those forecasts, and a higher rate means a lower price for the same cash.

People also ask

Why do growth stocks fall more when interest rates rise?

More of a growth company's value comes from cash it expects to earn many years out, and distant cash loses the most value when the discount rate goes up. In the perpetual growth formula, a one-point rise in the rate cuts a 5%-growth company's value by a quarter and a 3%-growth company's by a sixth.

Do rising interest rates always hurt stock prices?

Rates often rise because the economy is strong, and stronger demand can lift profit forecasts enough to offset a higher discount rate. The damage is greatest when rates climb while growth expectations stay flat or fall, and for companies whose value depends on profits far in the future.